
A few months back, Reid Hoffman turned the microlending world on its head with a $1 million promise. Microlending is one of the “easiest” ways in which people from any location can make a difference in the lives of those at the Bottom of the Pyramid. Critics of traditional donation-based aid are met with the assurance that there is an incredibly strong chance (97%) you will receive your money back.
So when Mr. Hoffman decided to make it even easier for people to lend to the poorest of the poor, it seemed like a real no brainer. In fact, due to other generous donations, you can still sign up and lend for free.
Vittana, another microlending site – one dedicated strictly to international student loans – has recently adopted a similar model sponsored by Tim Ferriss. While Kiva’s event focused on getting users involved for free, Vittana and Ferriss have put together a matching model that will match loans up to $50,000.
The added kicker that I particularly like is Mr. Ferriss’s incentive to get others to get the word out. By adding the carrot to readers to share, re-share, and publicize through any means necessary, he’s not only pushing this one event out, but raising awareness for Vittana and microlending as a whole.
I applaud both Kiva and Vittana for leveraging social media and finding yet another way to make it easier in which to help those at the Bottom of the Pyramid.
- Chris


News 
The
When news broke of Vikram Akula’s
A line that not only Americans heard over and over a little more than 3 years ago was, “Change We Can Believe In”. That slogan, emboldened into voters’ and non-voters’ minds helped to propel Barack Obama to victory as the President of the United States.
In a
For as much of a promise that microfinance offers, it is only as valuable as what it can prove. While in theory, the concept of microfinance extends credit beyond where it normally can reach and this increased capital opportunity will allow those at the Bottom of the Pyramid to bootstrap their way out of poverty.
In the quest to reduce and eventually eliminate poverty, there exists no silver bullet. Poverty is a complex problem that requires the cooperative assistance of people from the top to the bottom of the economic pyramid. Economic stimulus through access to capital for microenterprise or personal use is one instrument that has experienced widespread accolades as well as criticism as it has grown in size and popularity. 









11 November 2012: Sunday Morning Coffee: Stop Following the Rules
29 October 2012: If you step in the shower, You’re going to get wet.
8 October 2012: What’s your fallback?
17 September 2012: Give people a way to make the right decision